Brown was speaking as much to the collective casualness of the COVID era, as she was to the freedom she feels at the helm of Jones Road, her first new beauty venture since leaving her eponymous brand in 2016. Named for a small street in East Hampton that she discovered via Waze while driving with her husband, the collection of edited essentials launched in October—exactly 25 years after her non-compete expired with Estee Lauder, which purchased Brown’s company in 1995—and includes an ultra black mascara with a never-crunchy texture Brown describes as “soft”; a melt-on-your-mouth lip gloss; two different eyeshadow formulas; the best eye pencil that is literally called The Best Pencil; a new ultra blendable Face Pencil; and the already best-selling Miracle Balm, a light-reflecting tinted cream in four different shades that can be worn anywhere/everywhere.
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